CORPORATE COMMUNICATION
Course Syllabus
Foundation of Corporate Communication
Corporate Communication: Scope and Relevance
Keys concept in Corporate Communication
Ethics and Law in Corporate Communication
Understanding Public Relations
Fundamental of Public Relations:
Emergence of Public Relations:
Public Relations Environment:
Theories used in Public Relations:
Functions of Corporate Communication and Public Relations
Media Relations:
Employee Communication:
Crisis Communication:
Financial Communication:
Emerging Technology in Corporate Communication and Public Relations
Contribution of Technology to Corporate Communication
Information Technology in Corporate Communication
Corporate Bloggin
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